To celebrate the launch of their three-year partnership with the BFI (British Film Institute) and BFI London Film Festival in partnership with American Express®, IWC Schaffhausen hosted a star-studded red carpet event in honour of the BFI in London. The event marks yet another demonstration of IWC’s ever increasing commitment to the world of filmmaking. It also provided the perfect platform to share IWC’s new Portofino Midsize collection with VIP guests present.
In the enchanting surroundings of London’s Battersea Park, a lush green urban escape on the banks of the River Thames, IWC Schaffhausen, Official Time Partner of both the BFI and the BFI London Film Festival, welcomed a host of stars to gala event in honour of the BFI. VIP guests honouring the luxury watchmaker with their presence included film stars Emily Blunt and Christoph Waltz, as well as Mick Jagger, Stephen Fry, Julie Walters, Thomas Kretschmann and Moritz Bleibtreu. A fleet of Mercedes S-Class vehicles had been arranged to chauffeur guests to the red carpet, where they were greeted by scores of photographers. With events having already taken place across the globe in celebration of IWC’s other film festival partnerships – including Tribeca, Beijing and Zurich – and with Dubai still to come, it is clear that IWC’s commitment to the world of filmmaking is set to continue.